Gerber Childrenswear LLC announces the launch of Our Softest Edit, a new Gerber® baby and toddler apparel line developed in partnership with Livaeco™ by Birla Cellulose.
Available on GerberChildrenswear.com, Amazon and Walmart.com, the buttery soft line of rompers, pajamas, dresses, and headbands is made with a more sustainably prod"Our Softest Edit is a direct response to consumer demand from today's parents for children's apparel that is sustainably produced without sacrificing a softer, more comfortable feel," said Maria Montano, president and CEO of Gerber Childrenswear. "Our design team has brought parents a conscious clothing option made from premium, high-quality materials perfect for any season and available at a great price point that fits any budget."uced Viscose fiber, derived predominantly from natural eucalyptus. The new fabric option (95% viscose / 5% spandex) is the first offering of its kind for the brand.
Comments