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  • Writer's picturemalensoltyskb8735

American Apparel and Los Angeles Apparel: A Tale of Two Labels Starting From Ground Zero


On one side, you have American Apparel, the decades-old label produced in Los Angeles that went bankrupt twice and is now owned by a Canadian T-shirt company that is starting production with a new business model.


On the other side, you have Los Angeles Apparel, the new label started by American Apparel founder Dov Charney, who is starting all over by building a new clothing company from the ground up—much the same way he did with American Apparel until he was pushed out in 2014 as the company’s chief executive officer.


Charney has set up shop in South Central Los Angeles, where he is manufacturing basic T-shirts and sweatshirts with 200 workers who are churning out about 250,000 units a month, Charney said.


As part of his apparel comeback, Charney recently signed an exclusive partnership with TSC Apparel in Cincinnati, Ohio, to distribute his Los Angeles Apparel collection to screen printers and embroiderers in need of well-made blanks.


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