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  • Writer's picturemalensoltyskb8735

19 Celebrity-Favorite Y2K Fashion Brands That Are Popular Again


From the inimitable J-shaped metal zipper on a Juicy Couture zip-up hoodie to the stitching on Miss Me and True Religion jeans, no brand markings are more memorable than those from the late '90s and '00s. Few outfit combos were more popular than a distressed denim miniskirt with two layered Lacoste or Le Tigre polos in contrasting shades. As for those infamous Ed Hardy tees, you always needed a trucker hat to complete the look.


While the head-to-toe looks worn back then may feel somewhat outdated now, many of these labels are experiencing a modern renaissance as younger generations look to repurpose vintage pieces from the decade and stylists collaborate with old mall brands for the nostalgia factor alone.


Juicy Couture, in particular, dropped collections with Urban Outfitters and Ganni, revamping its iconic tracksuits with new finishes but in keeping with the same classic silhouettes. Bucket hats are also having a moment again, thanks to BTS bringing back the Kangol iteration in the "Dynamite" music video and Megan Fox popularizing furry versions.


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